Guides
Written to be read once and used, rather than skimmed. Where the honest answer is “it depends”, they say what it depends on.
What to charge for a sponsored post
There is no correct rate, and anyone publishing one is guessing. What there is: a method, and four factors that move the price more than your follower count.
UK disclosure rules for creators
If a brand gave you money, a product, or anything else of value, and you posted about it, it has to be obvious before someone engages with the post. That is nearly the whole rule.
Engagement rate, and why yours looks different everywhere
Three formulas share one name. Any two tools will disagree about your engagement rate, and both can be right.
What actually goes in a media kit
Two pages, read in about forty seconds, by someone comparing you against six other creators. Write for that.
Reading a brand deal contract
The fee is the part everyone negotiates. These are the clauses that decide what the fee is actually worth.
Pitching brands without a following
Most creator pitches are a media kit and a hopeful sentence. The ones that get replies propose a specific thing.